September 25th | 1pm ET / 10am PT
Value-Driven Sales: From Frameworks to the Field
In this masterclass we'll discuss how to ensure your sales process isn’t just a framework in a slide deck or Salesforce, but an actionable playbook that drives revenue.
In today's competitive B2B market, simply ‘having a sales process’ isn't enough.
If you don’t obsess over a value-based customer journey that translates from the C-suite down to day-to-day conversations in the field, you’ll miss targets.
To consistently win, the best leaders are driving a value-centric approach that makes it easy for front-line sellers and managers to build trust and strong relationships with potential customers.
How to effectively roll out a value-based sales motion
How to develop a training framework that translates strategy and methodology into real impactful conversations on the field
Proven tactics for enforcing sales best practices, including multi-threading, exec alignment, and stakeholder mapping