Consistent Sales & CS Execution
Standardize winning business cases, account plans, multi-threading, and mutual plans. Up-level execution to drive win rates, time-to-live and customer outcomes.
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Up-Level Execution
Stop leaving deals to chance
Drive predictable execution of every opp and onboarding by standardizing business cases, account planning, and mutual plans. Ensure AEs and CSMs make the most of every deal.




Reinforce Methodology
Adopt your winning methodology
Drive rigorous adoption of your methodology (MEDDPICC, Challenger, etc). Map your sales process to proven plays and templates, enforced via bi-directional CRM integration.
Align With Buyers
Multi-thread & build winning business cases
Proactively align with buyers with collaborative business cases and shared next steps. Engage executives to drive buy-in. Consistently create a shared path to success.






Forecast Confidently
Fewer surprises, more reliability
Forecast based on deal engagement and customer-validated outcomes – not stories and feelings. Proactively identify risks on key deals and avoid late-stage surprises.
“Accord helped me close one of the largest deals in Figma’s history. And it was outbound sourced. There were over 13 stakeholders at my prospect’s account all collaborating in Accord. Do you know what it’s like keeping 13 people up-to-speed?”

See how 100+ of the best sales & CS leaders are driving repeatable revenue
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