Stakeholder Mapping

De-risk Deals with Consistent Stakeholder Management

Build out org charts + power mapping for key accounts, with reporting structure, notes, and influence - all mapped back to your CRM.

Enforce Excellence with Interactive Stakeholder Maps

Stakeholder Integrity

Placeholders and Key Contacts

Map out key contacts you have a relationship with, and create placeholders for expected stakeholders on each account. Eliminate missed context and guarantee all relevant decision makers are involved in each deal.

Qualitative Insights

Internal Notes & Sentiment

Add qualitative insights to every stakeholder with internal notes and sentiment. Easily identify influencers, blockers, and supporters, so you can manage your buyer committee effectively.

Accurate, Real-time Contact Data

CRM Integration

Accord’s bidirectional sync and CRM integration guarantees up-to-date, consistent contact data across platforms and revenue generating teams. With Stakeholder Mapping, any contact you add, will be created in your CRM and attached to your opportunity.

Translate Insights Into Actionable Steps

Real-time Engagement Data

Know exactly when your stakeholder viewed your pricing, legal, or security docs, how often they did so, and at what stage of the deal. No subjectivity here.

100+ GTM Teams Enforce Execution Excellence with Accord

“Accord allows us to adhere to the rigor of our process while at the same time being flexible enough to adapt to the customer's buying process or engagement process. So that flexibility and then adherence to processes that we've laid out is a nice combination.”
Jeff Benson
VP of Commercial at enosix 
“Accord has simplified my life by providing a structured framework for my team. The biggest win has been focusing everyone on a clear framework and building from there."
Shawn Hensley
RVP of Enterprise Sales at Freshworks

Translate your strategy to execution on the field.