10/10 GTM Podcast

In this episode, Ross talks to Tom about how to drive repeatability in the sales process by setting a firm agenda, always demoing on the first call, and never discounting. 

In this episode, Ross talks to John about how to master the science of sales by mapping out the buying and selling process, confirming and controlling the conversation, and leveraging a shared agenda. 

In this episode, Ross talks to Nate about how data drives insight into adoption and why it’s crucial to train leaders first. Nate brings more than three decades of sales experience to the conversation, with a background at Southwestern Advantage, Tableau, Salesforce, Gong, and now Databricks.

In this episode, Ross talks to Alison about why experience creates stronger frontline leaders, strategies for optimizing processes with a customer-centric focus, and tips for creating a strong partnership between rev ops and sales.

In this episode, Ross talks to Maura about her three tips to improve deal execution and the importance of “the meeting before the meeting.”

In this episode, John talks to Ross about simplicity in sales leadership, the importance of training and development, and the value of sales methodologies and process.

In this episode, Ross talks to Sam about leadership, strategy, and execution within revenue orgs.

In this masterclass, we talked to Elizabeth Andrew & Pleasant Middelhof about how to use MEDD(P)ICC & other sales methodologies to drive repeatable revenue and maximize your team's efficiency in 2023.

In this episode, Ross talks to HubSpot's David Barron about how to build a strong sales team in 2023, the pros of team quotas, and more tactics for sellers & sales leaders.

Josh Roth has led a 25-person BDR team at WalkMe, built the SDRDefenders community (which was acquired by Pavilion), and now leads Commercial Sales at Lob, but his favorite part of the job is executing deals. He talks to Ross about how to raise the bar for B2B sellers today and his thoughts on the future of sales.

Eric started his career as an attorney and didn't imagine that his path would lead to sales. Over a decade later, he's leading sales at Handle, and chats with Ross about his journey and lessons learned along the way.

Trent Dressel started in software sales as an SDR, put in over 50,000 cold calls, and over the past 4+ years has moved up the ranks to become a Senior Account Executive at Qualtrics. He chats with Ross about his biggest sales lessons learned and advice for building strong buyer relationships.