From Vendorship 👉 Partnership

Mutual Action Plans are critical for aligning with customers and keeping long, complex deals or implementations on track. Here are seven basic best practices to follow that will take your MAPs from 9/10 to 10/10.

Mutual Action Plans (MAPs) should be a no-brainer for your sales team, especially if your sales are complex and involve multiple stakeholders. The question is: how do you get your reps to adopt and execute on MAPs consistently? We talked to top sales leaders & trainers Todd Caponi and Brooke Freedman to learn how (and why) to rally reps around Mutual Action Plans.

2022 has brought more than its fair share of challenges for the B2B sales world: tightening budgets, mass layoffs, uncertainty across stakeholders… a lot of variables that are out of a seller’s control. In a masterclass with sales leaders from Stripe, Elemy, CoachCRM, and ClozeLoop, we dove into how to make the most of every single deal in your pipeline, from lead to live.

Embed rich content directly into your Accord Mutual Action Plans. Leverage your existing marketing and sales content to build amazing Executive Summaries and Steps.

Great buyer discovery (uncovering pain points, asking tough questions, deeply understanding your buyer's world) should happen at every step of the sales process, with all stakeholders involved. We asked sales leaders from Nayya, Harmonic, and Navattic to share their strategies & tactics for empowering reps to up-level their discovery game.

Introducing Accord's new feature: Recommended Timelines. With Recommended Timelines, you can build suggested timelines into your sales and onboarding Playbooks to drive urgency and a clear path forward for your buyers.

In this post, we’ll dive into some tactics and best practices for using MAPs with your buyers in your B2B sales process – with the help of 30 Minutes to President’s Club hosts Nick Cegelski and Armand Farrokh!

When should you use a Mutual Action Plan (MAP), what do great MAPs look like, and how do you get your reps to actually use them consistently? We asked top sales reps & leaders from Atrium, Salesforce, and SalesPlaybook to share their Mutual Action Plan tactics and best practices.

The core of Accord is partnering with your buyers and customers and aligning with them on a shared path to success. This article outlines 8 ways you can get more value from Accord to help your customers buy and onboard faster.

As a sales leader, you know how to impact the biggest deals – but how do you balance being the "hero closer" while helping your reps up-level their game? We talked to three top B2B sales leaders in a masterclass to get their advice and tactics for coaching your sales team and empowering them to win more deals.

Introducing Accord's new Health Score, an unprecedented real-time insight into your buyers' engagement levels. Understand at a glance which of your opportunities are healthy and which need more attention.

To most companies, 100 is a small number. However, as an early stage startup, going from 0 to 100 is huge – especially when it comes to real paying customers. Today at Accord, we’re celebrating breaking the +100 customer mark! Here are 5 key lessons we learned along the way.