“This is a sales execution tool that the team tells me they can't live without. They would be so upset if we took Accord away from them—which I never hear about tools.
"Some of our star sellers were the first people to start using it, and they really championed Accord internally. What was really interesting—and something we don't usually see with our sales force—was an internal virality. Reps on different teams were requesting access to Accord."
“Accord gives us the invitation to ask the harder questions earlier. That helps with qualification, forecast accuracy, and deal size because going wider often uncovers new ways our platform can add value."