Enforce value selling best practices and your winning methodology in every single deal.


Transform complex selling frameworks into guided workflows that reps will follow. Whether it's MEDDPICC qualification, SPICED, or your custom approach—every step becomes part of the deal workspace with built-in guidance, templates, and execution criteria that ensure consistent and flawless selling.


Give buyers direct access to shared deal workspaces where they can track progress, collaborate on next steps, and stay aligned with your team throughout the buying process. Buyers work alongside reps in the same playbook environment, creating the transparency and shared accountability that accelerates deals.
Accord syncs bi-directionally with Salesforce and HubSpot, automatically updating opportunities and accounts based on actual playbook completion. Reps focus on selling while execution criteria prevent deals from advancing until critical steps are complete—say farewell to Sunday night CRM cleanup or deals stalling due to missed steps.

Set execution standards across your entire team and eliminate vibe-selling for good. Get consistent deal progression from every rep through enforceable playbooks, then coach on specific execution gaps.

Reps close bigger deals faster while spending less time on inspection admin. They follow proven deal frameworks that maximize commission and focus on what matters: building partnerships with buyers.

Help every rep perform their potential while delivering forecast accuracy leadership can count on. Track execution patterns that correlate with wins, identify coaching opportunities early and often.

Make your training and enablement stick without relying on one-off sessions or documentation that gets forgotten in real deals. Drive real behavioural change using enforceable playbooks and measure the impact of your work.

“I love that for each account, I can create a detailed and customized timeline, organized folders, and specific summary pages for everything from the business case to call follow-ups with screenshots and recordings. What used to take me hours after a call now takes five minutes.”

