This edition of our monthly product update includes early access to the next wave of Accord Intelligence, two new admin tools, and a smarter CMS.
April was a big month at Accord. We opened an early access program for the next wave of Accord Intelligence, gave workspace admins two new tools to cut overhead and personalize user experience, and rolled out a set of upgrades to make your Accord CMS easier to maintain and more closely tied to revenue.
Here's the rundown.
If you joined our AI roadmap sessions in April, you got a preview of where Accord Intelligence is headed. If you didn't, the short version is that we've been building a set of capabilities designed to take the busywork out of running deals and put real intelligence behind the moments that matter most.
Now we're putting it in customers' hands.
We've officially opened an early access program, giving select customers a first look at what we've been building. Participants get immediate access to our new Gong integration, which unlocks richer Accord Intelligence powered by what's actually said on your calls. Over the coming weeks, participating customers will also be the first to test a steady stream of new releases, including our MCP server, and a set of agents trained on how your team sells.
Beyond early access, participants will get a direct line to our product and marketing teams to shape how these features evolve.
If you want in, reach out to your CSM!
If you're an Accord admin, April delivered two updates aimed at making your life easier. Both are about giving you more control with less effort, so the time you spend configuring Accord goes even further.
If you've ever found yourself maintaining dozens ofnear-identical sales playbooks to cover different verticals, products, or regions, you know the drag. A small change to your sales process means updating it everywhere.
Modular Playbooks bring conditional logic to your playbook setup. Define condition types like Vertical, Product Line, or Geography, then apply them to specific stages and resources within a single playbook. When the conditions match, the right content and stages surface automatically based on deal context, so one smart playbook can do the work of many.
If you previously maintained 2-3 playbooks for each region, you can now consolidate them into one!
A manager checking pipeline health and an AE working their own deals have very different jobs to do when they log into Accord. They shouldn't be staring at the same default view. Custom Workspace Views let admins tailor what each team or individual sees by default, so everyone lands exactly where they need to be with the right data already in front of them.
The result? Faster onboarding for new hires, more consistent adoption across teams, and fewer questions in your DMs asking you how to set up and view specific information.
Learn how to configure Modular Playbooks and Custom Workspace Views today!
If your CMS has ever felt more like storage than a strategic asset, this section is for you. Three updates and a fresh UI overhaul rolled out this month to help your team keep your library organized, fresh, and focused on what's actually moving deals.
Until now, knowing which resources were up-to-date and used frequently meant making an educated guess. Our new Resource Analytics and Reporting changes that with three new reports that turn your content library into a measurable part of your revenue motion.
Track Content Health to audit freshness and flag resources nearing expiration. Use Views and Downloads to see which assets are getting attention. And rely on Views by Stage to understand which content resonates at each point in the buyer journey.
Every report supports filtering by audience (customers, internal team, or everyone), date range, and provides an easy way to dive straight into a specific asset to see its full performance breakdown.
For content creators and enablement teams, this means fewer guesses and more data-backed decisions about what to invest in, what to refresh, and what to retire.
You know that pricing sheet from 18 months ago that somehow keeps showing up in deals? Those days are over. Expiration Workflows let you assign resource owners, set expiration dates, and get automatic reminders as content nears its expiry. Expired resources stay available inside Playbooks and Accords but are clearly flagged for admins to review, so frontline teams always know they're sharing the latest approved materials. Whether it's a messaging doc your PMM refreshes twice a year or a roadmap that gets revisited quarterly, expiration workflows make sure the right person gets nudged at the right time before anything goes stale.
Finally, a new Global Tag Manager lets admins create, rename, delete, and merge tags from one place, with changes cascading across every resource instantly. It's a small change that pays dividends every time someone searches for content and actually finds what they're looking for on the first try.
Looking back at April, the throughline is pretty clear. We're focused on making Accord work harder for the people who run revenue motions every day, whether that's the admins keeping playbooks synced to your winning methodology, an enablement leader trying to understand what content actually performs, or your frontline users eager to get an early look how AI can support their daily workflows.
There's a lot more on the way in the coming weeks, especially for customers participating in our Early Access Program.
See you next month!
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