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The Accord Blog
GTM resources and content to drive execution excellence.
What's New at Accord | July 2025 Edition
Introducing a monthly recap of Accord's new features and improvements.
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Sep 09, 2024 | Lenny Ohm
What is Execution Excellence in B2B Sales?
Learn how Execution Excellence drives B2B sales success. Learn key strategies, overcome challenges, and leverage value selling for superior results.
Sep 05, 2024 | Lenny Ohm
10 Tips for Creating a Winning Business Case
Discover 10 proven tips for creating compelling business cases to close more revenue. Learn how to drive ROI, engage stakeholders, and close more deals.
Jul 23, 2024 | Lenny Ohm
5 Tips for Creating Effective Mutual Action Plans
Mutual Action Plans can be used to build trust and accelerate your deals when executed correctly. Here are 5 tips to win your customers over with MAPs.
Jul 19, 2024 | Lenny Ohm
MEDDPICC vs. MEDDIC: A Deep Dive into Sales Methodologies
MEDDIC and MEDDPICC are both great sales methodologies but it's important to choose one that's right for your team.
Jul 16, 2024 | Lenny Ohm
How to Multithread Sales & Close Complex Deals
Multithreading unlocks faster deals & higher wins. Discover a proven strategy to engage multiple decision-makers and hit your revenue goals.
Jul 09, 2024 | Lenny Ohm
Key Buying Signals To Watch For in the Sales Cycle
Stop chasing the wrong deals. Win more customers by focusing on high-potential pipeline by identifying positive buying signals.
Jun 25, 2024 | Lenny Ohm
What is a Proof of Concept in Enterprise Sales?
A Proof of Concept (POC) can help establish trust with enterprise businesses and quickly turn buyers into paying customers when run smoothly.
Jun 24, 2024 | Lenny Ohm
How A Deal Execution Platform Can Improve Continuity in B2B Sales
Learn how Deal Execution Platforms can improve continuity in B2B sales, reducing the high costs of rep turnover and manual processes.
Jun 21, 2024 | Lenny Ohm
5 Important Elements of Stakeholder Mapping in B2B Sales
Learn how to identify, prioritize, and engage key decision-makers and influencers to drive success. Here are 5 elements of stakeholder mapping to transform your sales strategy.
Jun 14, 2024 | Wayne Pan
Driving Execution Excellence with Auto Accord Creation
Learn how Accord automatically creates your tailored playbook when an opportunity enters the Evaluation stage and reaches a custom value you have set.
Jun 14, 2024 | Wayne Pan
Elevate Your Revenue Teams with Sales Playbook Insights
Playbook Insights offers you visibility into every opp. Enabling you to track the progress of each opportunity against your established Deal Criteria.
Jun 07, 2024 | Lenny Ohm
Enforcing Execution Excellence in Enterprise Deals
Establishing clear standards for your revenue team ensures consistent deal execution. Learn how to empower your enterprise team & close more deals.
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