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The Accord Blog
GTM resources and content to drive execution excellence.
What's New at Accord | July 2025 Edition
Introducing a monthly recap of Accord's new features and improvements.
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Jun 06, 2024 | Wayne Pan
Salesforce and HubSpot CRM Contact Sync with Accord
CRM Contact Sync ensures any stakeholder invited to Accord is automatically added to your CRM to ensure every key decision-maker is accounted for.
Jun 06, 2024 | Wayne Pan
Maximizing Content Impact with Resource Click Tracking
Resource Click Tracking ensures every piece of collateral shared through Accord drives impact by automatically appending UTM's to all resources.
Jun 06, 2024 | Wayne Pan
How to implement MEDDIC with Accord’s Deal Criteria
Text Deal Criteria ties directly help revenue organization replicate their chosen methodology, such as MEDDIC, across their organization.
May 21, 2024 | Lenny Ohm
What is Sales Content Management?
B2B sales tech tools for data, email & forecasting to help your sales team boost pipeline & revenue.
May 17, 2024 | Lenny Ohm
The 5 Most Effective Sales Methodologies and When to Use Them
Discover proven sales strategies to close more deals & win over customers. Learn which approach fits your sales organization.
Apr 08, 2024 | Lenny Ohm
Digital Sales Rooms vs. Deal Execution Platform: What’s Best for You?
By 2025, 80% of interactions between B2B buyers and sellers will be conducted through digital channels. Explore Digital Sales Rooms vs Deal Platforms and find out which is best for your revenue team.
Feb 05, 2024 | Ross Rich
Top 5 Elements of Account Planning
Learn how to create account plans that cover everything from the problem, impact, solution, people, and plan.
Jan 18, 2024 | Wayne Pan
What's New in Accord: Step tasks, internal discussions, and more
Introducing Step Tasks, internal discissions, and threading.
Aug 03, 2023 | Wayne Pan
What's New in Accord: Multi-thread, Account Plan, Easily Map Stakeholders, and more!
Here's our latest batch of product updates to help you drive consistent deal execution and build stronger customer partnerships.
May 25, 2023 | Wayne Pan
What's New in Accord: Find the Right Accords Faster, Easily Invite Multiple Customers, and More
Here's our latest batch of product updates to help you drive consistent deal execution and build stronger customer partnerships.
Mar 30, 2023 | Wayne Pan
Build Winning Executive Summaries with Accord's Upgraded Summary Page
We're thrilled to launch Accord's new Summary, making it easier for sales teams to build & share winning business cases with executives.
Feb 02, 2023 | Ross Rich
$10M Series A, funding the journey towards predictable deal execution
Accord celebrated its 3rd birthday with a pretty big milestone. We raised $10M in Series A funding, led by Diana Berlin of Matrix Partners!
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