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the heartbeat of every winning revenue org
In this edition: the return of flawless execution, value-driven sales and stakeholder mapping
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making CFOs your BFF
In this edition: instead of sales leaders sharing how to close deals in 2023, do we go straight to the source and have CFOs tell us?
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why face-to-face is still #1 🤝
In this edition: we're sharing why getting on-site is more important than ever, and how it can transform deals + relationships.
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the account planning edition 🎯
In this edition: we’re sharing strategies and answering questions from our account planning masterclass with leaders at Salesforce, Databricks & Anthropic.
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elite account planning 👑
In this edition: our next masterclass for strategic sales orgs looking to win up-market, plus tips for enforcing your methodology.
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the most under-utilized play in B2B sales 🤔
In this edition: a sales template toolbox for your team, plus recommended reads and quick tips for standing out in today’s tough selling environment.
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winning frameworks for EVERY deal 📈
In this edition: sales methodology masterclass, tips for sellers from our CRO, unique GTM job opportunities and more!
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the multi-threading master edition 📰
In this edition: templates, tactics, and more, all on up-leveling your reps’ multi-threading!
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how to win over CFOs/execs today 👔
In this edition of From Vendorship to Partnership: leaning into tool consolidation messaging, a masterclass for CS leaders, and a business case template to help you align key stakeholders.
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no buyer cares about the deal 👏
Tips for multi-threading & aligning GTM to sell bigger deals, thoughts on the buying process & state of B2B sales, and some Accord updates.
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how to increase deal size in a tough market 💸
In this edition: a gift card for your thoughts, masterclass w/ top GTM leaders, and upcoming events for revenue teams.
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CFOs are watching like hawks 👀
In this edition: 3 tips for stronger exec summaries, forecasting challenges & solutions, and a State of RevOps report.